Shannon Bolithoe : A Writing Life


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Using Facebook, Twitter and YouTube Ads for Effective Lead Generation and Book Sales

Social Media Ads are a big focus of our work here at the Self Publishing Formula simply because the days when you could organically drive traffic to your website and book sales pages through normal social media interaction are gone.

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11 Facebook Tips, Tricks and Facts You Probably Don’t Already Know

Over 1.5 billion people regularly use Facebook. And as the social network has grown, the rate at which Facebook shares news, and releases new features and products has accelerated.

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Successful Book Marketing Using Facebook Ads With Adam Croft

If you write a great book, it will not fly off the virtual shelves unless people can actually find it. In today’s interview, crime author Adam Croft describes how he used Facebook Ads to drive his book into the Amazon Top 100 and stay there, while actually making money on his advertising.

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How Authors Can Use Facebook Groups (even if they don’t allow ads)

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