While just a few years ago headlines predicted eBook supremacy and the demise of the paper book, that’s now reversed.
They’re now saying the Kindle is clunky and unhipand paper books are cool and selling well as eBook sales crash.
But are today’s claims any more accurate than those of 2012?
The latest round of headlines was triggered by UK Publishers’ Association figures noting a fall in consumer eBook sales of 17 per cent in 2016, while physical book sales rose 8 per cent.
This statistic seems straightforward enough on the surface, but it pays to go deeper.